We’ve packaged up some golden nuggets from our extensive product research consulting experience into a collection of workshops to help startups succeed with their own research projects.
Startup teams desperately want first-hand contact with their customers, but at the same time they’re terrified of messing it all up by asking leading questions or misinterpreting the findings.
We’ve found a neat solution which empowers teams to do their own research but uses a plan and templates that we’ve tailored completely to fit their product and customer context. This approach has been honed from years of inhouse and client projects, which include about 25 startups, and mentoring 100s more early stage businesses through accelerators around the world.
Want in already? Send us an email.
We’ve broken our offer down into 3 packages of actionable and fun workshops, with flat pricing to keep things simple.
The first step in your team’s research process
We’ll build you a bespoke approach that asks the right questions
Outputs: Recruitment plan | Script | Notes capture | Consent template
Price: £3,300 + VAT
Once you’ve talked to your customers
We help you make the right conclusions and avoid founder bias
Outputs: Value proposition canvas | Segmentation tools | High level journey maps
Price: £5,500 + VAT
Combining packages 1 and 2 to support the start and end of your research project
We are there for you at the two hardest parts of research!
Outputs: Everything above
Price: £6,600 + VAT
Diagnosis: The packages involve a diagnosis workshop to fully understand what you’re trying to learn, where you’ve got to and what resources you have available.
Preparation: Then we prepare a custom canvas, populated with the content and frameworks that make most sense for your customers and learning goals.
Execution: In a second workshop we walk you through the bespoke materials and coach you on how to use them effectively.
Optional extras: We can also sit in on your interviews and give you pointers on your questioning technique, for an additional hourly fee.
We’ve run these sessions with startups at multiple stages in a wide breadth of B2B and B2C industries. Some are at the idea stage, whilst others already have a live product, with paying customers. Most have received at least a round of funding.
Andrew is very experienced at designing and coordinating research for startups. He's been working on product research for 15 years, with recent clients including Tesco, Deliveroo and Condé Nast. He previously led research inhouse in 2 startups, and consulted with over 25 others, including 2 backed by YC. He mentored 100s of businesses through Google for Startups and The World Food Programme’s innovation accelerator.
Sounds good? Get in touch through this email address.